Digital

As a think tank, we will provide independent and strategic thought leadership to provide regional and national policymakers with insight and policy proposals to help shape an even better West Midlands.

Our Approach

The Core Problem: A Deficit of Digital Curiosity

Across the Board’s work on skills, procurement, cyber resilience, and innovation, a common barrier emerges:

  • Leaders hesitate to experiment without guaranteed ROI.
  • Organisations avoid risk and fear small-scale failure.
  • Procurement systems reward compliance, not innovation.
  • Businesses struggle to identify the “unknown unknowns” where digital tools could help.
  • Government interventions often fail because recipients lack the mindset needed to make use of them.

This culture of caution stifles innovation, undermines resilience, and slows the region’s digital adoption—despite ample resources.

The Strategic Response: A Play-Based, Curiosity-First Approach

The CNM strategy proposes three integrated pillars that target mindset change as the primary enabler of digital progress:

  • Cultivating a Curious Mindset ((Shifting the Regional Conversation Reframing digital transformation as a cultural and behavioural challenge.

 

  • Championing the Power of Play (Experiential Methodology to Unlock Insight – Embedding experiential learning to help leaders “lean forward,” collaborate, and rapidly prototype ideas.
 
  • Advocating for Curiosity in Policy (Influencing Structural Change) Applying the curiosity-first lens to unlock progress in procurement, cyber resilience, and skills policy. This includes driving adoption of the Procurement Act’s “highest value” mandate, promoting Minimum Viable Recovery (MVR) planning post-JLR, and addressing fragmentation in digital skills provision.

Why This Matters: Validating the Pivot

The curiosity thesis explains persistent failures across key policy areas:

  • Procurement still prioritises lowest cost over highest value due to institutional risk aversion.
  • Cyber resilience remains weak because prevention is prioritised over preparing for inevitable human error and recovery.
  • Skills programmes underperform because leaders lack the mindset to experiment with new talent pipelines.
  • Digital assets (e.g., regional sensor networks) remain unused due to lack of imaginative application.

By viewing these problems as cultural rather than technical, CNM can address the root cause.

Our Digital Leadership Board

Our work is guided by a team of experts who voluntarily share their time and expertise to support our research agenda.  Our experts are drawn from across the region, across both the private and public sector but have the common goal of helping us to help shape an even ‘better’ West Midlands region.

Rehman (Rem) Noormohamed

Partner, Weightmans LLP & CNM Digital Leadership Board Member

Helen Barge

Principal, Senior Risk and Resilience Consultant, Barnett Waddingham & CNM Digital Leadership Board Member

Professor Ardavan Amini

CEO, EsseSystems & CNM Digital Leadership Board Member

Hollie Whittles

Director, Purple Frog Systems & CNM Digital Leadership Board Member

Sarah Windrum

Head of Cluster Development, HORIBA MIRA & CNM Digital Leadership Board Member

Professor Karen Elliott

Chair of Practice in Finance and FinTech, University of Birmingham & CNM Digital Leadership Board Member

Ian O’Donnell MBE

Director, Real Point & CNM Digital Leadership Board Member

Rich Bishop

Director, withdigital & Chair of Digital Leadership Board